Google

Important Adsense Hints

The foremost objective of any AdSense client is to maximize his earnings as a web publisher.

However, this task is not an easy one, especially for the new breed of businessmen - the internet has become an increasingly competitive marketplace.

Our site focuses on AdSense tips that can actually boost the revenue of any AdSense client's business. Though they may seem obvious to some, these fundamental tips are the keys to your success.

1) it is important to research your targeted keywords Sneak a peek at the most popular keywords online, how frequently they are searched, and what type of competition each has.

2) likely most important - pay attention to your content. Too frequently, new web publishers are so keen to publish their Adsense websites and 'get rich quick' that they forget the most important aspect of their website - the subject material itself. While it may seem like a good idea at the time, sites with no useable content will not attract any surfers, let alone entice them to click on your ads.

3) The third AdSense tip is all about the perfect format. The better earners are placed in well thought out locations, setup in a format that outperforms other ads, and makes use of color tones that are attention-grabbers. You just need to figure out which is the most suitable to your requirements. This will come with trial and error, along with experience.

4) there's the statistical report. Like in most businesses, feedback is the guiding light to help you see whether you are trudging the right track or not. It is wise to always be on the lookout for the effects of your commercial moves and see which ones work.

The best performers in all those four aspects will naturally generate better revenues.

However, all these AdSense tips boil down to the one that really matters: Traffic. Whether you have all the most popular keywords, the richest content, and the highest converting formats, they will do you no good without targeted visitors...



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Maximize Your Adsense Revenues With This Tips!

As I have stated over and over again here, that content is KING. Good content will attract traffic to your site and some of those will click on your Adsense Ads giving you revenues. Good content means having multiple pages of content focussing on your chosen niche topic. These topics can be anything like babies, baby photos, pets, automobile tires or Adsense like mine. So the first step obviously is to find out your niche topic and then religiously post information on your website regularly. The benefits of having good content are many, some of them are:

# If the visitor likes your content then the probability of him lingering on longer at your site is quite high and in the process he might click on those strategically placed ad units.

# Search Engine spiders will crawl your site easily and more visitors will get to reach your pages.

# If you have rich content, then most visitors will make it a point to revisit as reading all information in a single visit is not possible. The subsequent visits will also ensure a steady traffic. If your site has more data in the next visit your site might become a regular feature for many netizens.

# This loyal set of visitors will then subscribe for the RSS feeds from the website and also recommend your site to their friends.

# Other sites or blogs will link to your site to provide good content to their own readers.

# Your site will as a consequent of the above will get a prominent rank in most popular search engines and therefore get even bigger traffic.

The key to create good content website is to get the attention of your reader and then provide him with good information in a lucid way to get his undivided attention for as long as possible. The main things to remember here are:

# Write medium sized articles which the reader is able to read in about 5 minutes. But keep in mind that it should not be so short that it just gives an overview of the topic and the reader is forced to whet his hunger for knowledge in the field from another source. You will lose an potential regular reader this way every time a new won visits your site.

# Create a bunch of articles around a topic covering all the aspects and allied subjects. This will provide information not only on the core subject but also cover allied subjects thereby, attracting even more visitors.

# Categorize your articles and place the category list on the first page itself. This will make the job of a potential visitor easier as he does not have to sift through all your articles to search the ones he wants to read.

The content rich site thus created will be able to catch a lot of new visitors, but to get a loyal audience you will need to put up such good content on a regular basis. This will inturn result in a marked increase in your adsense revenues.

If you like the above write up then please do jot down your comments in the comments section and you can also subscribe to this site's RSS feed to get updates whenever a new article is added.

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IMPORTANT!! All Things About Adsense,,

# AdSense Earning = Impression-count x Click-though-rate x Cost-per-click x smart-pricing-factor.

# Impression count is basically referring to your traffic. It means the number of times AdSense block is displayed.

# Click-through-rate (CTR) is ratio of clicks per impressions. It can range from 0.1% to 30%, but most commonly around 1% to 10%.

# Cost-per-click (CPC) is the earning you get per click. While traditionally it refers to the amount advertisers pay for each click, it can also mean the amount publishers get for each click.

# Smart-pricing is AdSense method to determine how valuable clicks from your site is worth. If clicks on your site doesn’t provide good value to advertisers, e.g. from visitors’ geo-location that seldom translate to sales, you will only get a fraction of the supposed CPC.

# Apply for AdSense account via blogger.com for faster approval.

# Once you get your AdSense publisher code, you can put it any of your websites without requiring further approval.

# Read and reread Google AdSense Program Policies and Terms and Conditions.

# Don’t click on your own ads, or ask people to click, even if you are using proxies.

# Don’t use click-bots.

# Don’t encourage your visitors to click on ads. The only acceptable text is “Sponsored Links” and “Advertisements”.

# Don’t put competitor contextual ads on the same page as your AdSense, for example: Yahoo Publisher Network, Clicksor. Non-contextual ads are ok.

# Don’t put your ads on objectionable material, e.g. adult sites, gambling sites, mp3, etc.

# Basically, don’t cheat AdSense. Google will catch you, sooner or later.

# Viewing your on website will not get you banned. Just make sure you don’t click on the ads.

# However, repeatedly reload your page to jack up page impressions can get you banned.

# When in doubt don’t hesitate to contact the AdSense team. They are very helpful.

# Choose a high paying niche without too much competition.

# You can try highest paying keywords from cwire.org, but know before-hand that you’ll face very fierce competitions.

# Use Overture Bid Tool and Search Engine Keyword Tool to find suitable keyword.



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Earn More Money with Google Adsense Third Party Ads

The Google content network has started accepting and displaying advertisements from qualified third-party vendors. This means that Google Adsense publishers will now have more variety of ad inventory and more ad spot competition which will help webmasters earn more money from the Adsense program.

Google suggests that Ad servers, rich media ad agencies and research firms can go through a certification process. They now have the ability to serve ads and measure performance through these certified third parties:

Advertiser ad servers: DoubleClick (DFA), Mediaplex
Rich media agencies: DoubleClick Rich Media, Eyeblaster, EyeWonder, Interpolls, PointRoll, Unicast
Research firms: Dynamic Logic, IAG Research, InsightExpress, Factor TG

They also provide some insight to allow third-party ads on your site:

1. Third-party ads are only available in image or Flash - this means if you are opting for text only unit, switch them to image+text ads so that you can get full advantage of the ad competition.

Remember image ads are available in the following formats only and you can switch to these ad unit sizes to take full advantage of these third party ads

leaderboard (728×90)
banner (468×60)
skyscraper (120×600)
square (250×250)
small square (200×200)
medium rectangle (300×250)
large rectangle (336×280)
wide skyscraper (160×600)

2. Third-party ads usually target specific websites - make a custom channel into an targetable ad placement. Placement targeting allows advertisers to choose specific ad placements where they’d like their ads to appear. An ad placement can be an entire website or a specific sub-set of ad units within that site.

Of course you can use the recently launched Ad Review Center to filter specific placement-targeted ads. But I suggest you give this new option a try and track using channels to see if the your Adsense ad units are now making more money online.


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18 Tips To Avoid Your Adsense Get Banned!

Google Adsense publishers often commit common mistakes that could ban their Adsense account. Google Adsense is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.

On my visit through sites and forums, I daily notice several instances of misuse of Adsense ads. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.

1. Never click your own adsense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you Adsense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Dont even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.

2. Never change the Adsense code. There are enough means of adsense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.

3. Do not place more than 3 ad units and 3 ad links or 2 adsense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.

4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links. Update: Google has allowed you to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble Adsense ads.

5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.

6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.

7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.

8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.

9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, “thank you” or welcome pages, parking pages or pop ups, it will get you out of the program.

10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.

11. Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!

12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.

13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.

14. Avoid excessive advertising and keyword stuffing - Although the definition of ‘excessive’ is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.

15. Ensure you Language is Supported - Adsense supports “Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish”. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.

16. Maximum 2 referral button per product per page - With the launch of the google adsense referral program, you are allowed to put only 2 referral buttons for adsense referral, adwords referral, Google pack and Firefox with google toolbar referral. Update: This feature is closing Aug 2008.

17. Do not specify Google ads as your alternate ads. - Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But never use Adsense ads as alternate urls.

18. Do not confuse with adjacent images - It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed. Make sure that the ads and images are not arranged in a way that could easily mislead or confuse your visitors.



[+/-] Read More...

18 Tips To Avoid Google Adsense Banned!

Google Adsense publishers often commit common mistakes that could ban their Adsense account. Google Adsense is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program. On my visit through sites and forums, I daily notice several instances of misuse of Adsense ads. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.
1. Never click your own adsense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you Adsense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Dont even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.

2. Never change the Adsense code. There are enough means of adsense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.

3. Do not place more than 3 ad units and 3 ad links or 2 adsense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.

4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links. Update: Google has allowed you to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble Adsense ads.

5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.

6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.

7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.

8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.

9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, “thank you” or welcome pages, parking pages or pop ups, it will get you out of the program.

10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.

11. Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!

12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.

13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.

14. Avoid excessive advertising and keyword stuffing - Although the definition of ‘excessive’ is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.

15. Ensure you Language is Supported - Adsense supports “Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish”. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.

Update:
16. Maximum 2 referral button per product per page - With the launch of the google adsense referral program, you are allowed to put only 2 referral buttons for adsense referral, adwords referral, Google pack and Firefox with google toolbar referral. Update: This feature is closing Aug 2008.

17. Do not specify Google ads as your alternate ads. - Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But never use Adsense ads as alternate urls.

18. Do not confuse with adjacent images - It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed. Make sure that the ads and images are not arranged in a way that could easily mislead or confuse your visitors.



[+/-] Read More...